The energy industry’s most transformative moment is here. Historically low commodity prices, geopolitical events, disruptive technologies and the challenges of energy transition and decarbonization mean that the pressure to innovate (while simultaneously protecting IP) is higher than ever. In addition, the global pandemic has forced energy companies to operate in new ways - a catalyst to rethink how they protect and commercialize their IP.

Amidst these disruptors, innovators like Baker Hughes, Air Liquide, EDF, Reliance and more are maximizing patent potential and developing world class IP strategies – and these innovators gathered online in December 2020 at Energy IP Online to share their strategies with you.

Over 500 in house IP experts connected on December 10^th, 2020 at Energy IP and learned how to:

• Protect their assets and future innovation with key methodologies including oppositions, agreements, and ADR, with various pre-emptive options along the way
• Keep product innovation and IP development in tandem: what needs to be established from the outset?
• Use blockchain within the current energy generation and supply systems, in order to improve both quality and security whilst capturing any IP that is created as a result
• Navigate the complexities of digitalization and automation technologies such as AI, machine learning and predictive analytics – and understand their implications for your company’s IP portfolio
• Understand the best practice approaches to licensing of IP rights to fully maximizing the potential opportunities (and revenue gains!)
• Align your IP strategy with the overall business strategy
• Develop a cost effective global IP strategy that considers IP rights in various jurisdictions