Joanna Cooper

Joanna Cooper

General Manager Daimler Truck

𝐺eneral 𝑀anager | ᥲr𝗍𝖿ᥙᥣ ძіsrᥙ⍴𝗍᥆r | 𝚂𝚙𝚎𝚊𝚔𝚎𝚛 | BOARD DIRECTOR | ƤҽσρƖҽ ƁʋιƖԃҽɾ When I think about my approach to life and leadership, I lean into my core belief - I Build People! Through establishing a clear and compelling vision, I am able to demonstrate how precision commitment and diverse contributions are at the heart of pursuing sustainable transformation. This comes to life both inside and outside of work when I engage my team, colleagues and the community in courageous dialogue that enables possibility. Authenticity is a pillar of my life and leadership style. Curiosity is a key part of my approach. Faith is the essential ingredient that fuels the path forward. I am at a stage of my life where I value purpose over personal achievement. If there’s one thing you need to know about me - I am bold and unafraid to navigate the landscape of change.

Main Conference Day One | Tuesday, March 24 2026

3:25 PM Case Study: Connected Workers, Real Impact: Aligning Tools with Operational Reality

Joanna will share how Daimler Truck North America is advancing its connected worker strategy by deeply engaging frontline teams and aligning digital tools with real operational needs. This session will focus on how to foster ownership, drive adoption, and create meaningful change by putting workers at the center of transformation efforts. 
  • Empowering frontline teams by making tools intuitive, visual, and aligned with how people work 
  • Driving adoption through transparency and trust, using real-time feedback and performance visibility 
  • Deploying digital training matrices to support workforce development and skill tracking 
  • Using digital tools to support, not replace, human judgment, including AI-powered inspections  
  • Creating active governance by enabling workers to visualize, understand, and influence operational outcomes 

Check out the incredible speaker line-up to see who will be joining Joanna.

Download The Latest Agenda