Mason Friedberg

Director of Sales Interface

Mason has a background in Applied Mathematics and has led sales and marketing for multiple Forbes 30 under 30 founders. He most recently led Growth at a supply chain startup, creating the traction that led to a $42M series B.

Pre-Conference Workshop Day | Monday, March 23 2026

9:45 AM Workshop D: Agentic AI Powering The Next Level of Connected Workers

Energy operations are becoming more complex. Operations teams are being asked to do more with less. Experienced talent is retiring, while expectations for safety, uptime, and efficiency continue to rise.

Agentic AI represents the next step forward for efficient and autonomous decision-making. These systems go beyond analyzing data. They can make informed decisions, detect issues early, and recommend actions before small problems become major events.

Implementing this across real-world operations is not simple. Scaling beyond a single site, integrating with OT systems, and ensuring workforce adoption can feel overwhelming.

This session explores how to move from pilot projects to meaningful, scalable impact and how Agentic AI can become a trusted extension of the workforce.

Key Themes:

How Agentic AI can help close the workforce gap when experienced talent is limited and operational demands continue to grow
Common challenges in using Agentic AI to bridge the knowledge gap between corporate teams and field operators
How to identify high-impact use cases where Agentic AI delivers the best ROI
How to move from static dashboards and alerts to intelligent agents that proactively recommend resolution actions to the frontline

Check out the incredible speaker line-up to see who will be joining Mason.

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