Gelareh Chafin

Gelareh Chafin

Sr Manager Global Turnaround Controls Lyondellbasell

Workshop Day - Tuesday December 2

12:15 PM Workshop C: Aligning Talent for Impact: Building a Workforce Ready for Intelligent Asset Management

As organizations modernize their asset management strategies, success depends not only on technology—but on people. This workshop explores how to align and upskill your workforce to support both short-term operational goals and long-term digital transformation. From data literacy to cross-functional collaboration, participants will learn how to equip teams with the capabilities needed to thrive in a connected, intelligent asset environment. 

You will learn how to: 

  • Understand how IAM shifts responsibilities from manual tasks to data-driven decision-making—and why unclear role expectations often stall progress. 
  •  Connect training and hiring plans to your digital roadmap, and why misalignment between HR, operations, and leadership can create friction. 
  •  Break down silos and foster shared ownership—while addressing the cultural and communication barriers that often hinder collaboration. 
  •  Develop practical approaches to training in data literacy and emerging technologies, and how to overcome resistance from teams unfamiliar with digital tools. 
  •  Use digital work instructions, collaborative dashboards, and structured onboarding can ease the transition—and why lack of support structures can derail adoption. 
  •  Define success, track progress, and sustain momentum—especially when competing priorities and short-term pressures threaten long-term goals. 

Whether you're just beginning to modernize your asset management approach or scaling a digital IAM strategy, this session will help you build a workforce that’s aligned, capable, and ready to deliver measurable impact. 

Conference Day 2 - Thursday December 4

2:15 PM Panel: Operational Intelligence at Scale: Building a Data-Driven Culture from the Ground Up

Building a data-driven culture isn’t just about technology, it’s about aligning people, processes, and platforms to deliver real operational value. In this session, our panelists will share how they’re transforming field operations, asset management, and turnaround planning through smarter data integration, user-centric design, and strategic change management. From simplifying SAP interfaces to standing up new analytics platforms, this panel explores what it really takes to scale digital transformation across complex, asset-intensive organizations. 

You will learn how to: 

  • Simplify user interfaces and streamline tools to deliver actionable insights directly to field teams—without overwhelming them with complexity 
  • Ensure data quality and accessibility as a foundation for predictive analytics, AI, and smarter decision-making across operations 
  • Implement cost forecasting and analytics platforms by learning from real-world successes and setbacks in change management and adoption 
  • Balance short-term wins with long-term integration goals to avoid tool overload while enabling predictive maintenance, job prioritization, and scenario modeling 


Check out the incredible speaker line-up to see who will be joining Gelareh.

Download The Latest Agenda